Register My Appliance Week January 2024 social media materials

In preparation for RMA Week on Monday 22nd January to Friday 26th January 2024,  here are 5 x social media videos to share (one set for social media posts and one set for Instagram Reels) – see below.

This material is embargoed for campaign week (22nd Jan- 26th Jan). 

  • We encourage you to use this material to promote the RMA campaign. The slogan on social media materials this year reads ‘Love your appliance/make it official!’ using a light-hearted pop art style to encourage householders to register products bought in the sales along with second-hand, preloved and appliances already in use and never registered @ (which is easy & free)!
  • Please follow us on below channels if you don’t already, tag us and help spread the word by using RMA Week hashtag #regmyappliance2024 and adding URL in your posts.

RMA TWITTER HANDLE: @regmyappliance




RMA WEEK 2024 HASHTAG: #regmyappliance2024

Please contact us if you want Welsh versions of the videos or if you have any bespoke requests please call Dee Fernandes, Philippa Dovar or Moira Whittle at the AMDEA Press Office on 020 7722 9034 or by email:

Facebook, X and Instagram videos (This material is embargoed)

For campaign week (22nd Jan- 26th Jan). 

 Instagram Reels videos